ShopizioSupport Provides The Best Digital Strategy Consultation in Kolkata
With the advent of digitization since the last decade, digital technologies have played a critical role in helping businesses establish a global footprint. Having a customized digital strategy at your disposal can definitely help you leverage the power of digital technology. We have been providing digital strategy consultation in Kolkata for quite some time now and helping budding entrepreneurs outshine their peers.
According to HubSpot, a perfect digital marketing strategy is a series of actions that help business owners achieve their goals through selected online marketing channels. This includes paid, earned, or owned media supporting a common campaign around a particular line of business.
At ShopizioSupport, we believe a strategy is a plan of action that helps businesses achieve their desired business goal. Our experienced team of digital strategists makes sure each of your goals is achieved with utmost precision. And probably that’s why our clients know us as the best digital marketing company in Kolkata.
How We Create A Tailor-Made Digital Marketing Strategy?
Creating a customized digital strategy is not an easy feat to achieve. But at ShopizioSupport, we have mastered the art completely! We have even etched our name as the most professional company providing digital strategy consultation in Kolkata.
Our marketers have years of experience in providing customized digital strategy consultation in Kolkata, India, U.K, U.S, and Australia, and have helped many businesses achieve their business goals.
Here’s how we create a perfect digital strategy to suit every need of your business –
- Building Buyer Persona –Building a detailed buyer persona is the most important part of any digital strategy. It requires intense research, survey, and detailed discussion with the audience. Contact us for a detailed digital strategy consultation in Kolkata.
Whether you are into B2B or B2C, our team always creates a detailed buyer persona first. We use web analytics as, well as, statistical tools to form detailed buyer personas for your business.
- Identifying Marketing Goals – Your marketing goal should always be in line with the fundamental goals of your business. For example, if you aim to increase your revenue by 20%, you will have to generate 50% more leads through online marketing.
Our expert marketers providing affordable digital strategy consultation in Kolkata always have a one-on-one conversation before coming up with a customized detailed digital strategy. We believe this helps us understand the marketing goals of your business and measure the extent to which we have helped your business grow.
- Identifying The Existing Digital Channels – Identifying and evaluating the existing digital channels is a vital part of any digital strategy. We always consider the available digital marketing channels and assets while forming a customized digital strategy for your business.
The owned, earned, and paid media framework helps us categorize the digital assets or channels that you are already using.
Going forward, we use those digital channels to the maximum extent to generate more leads and traffic for your business. In the entire process, we make sure we are living up to the reputation of the best digital marketing company in Kolkata.
- Auditing and Planning Owned Media Campaigns –Owned media is the heart of any digital strategy, which in most cases takes the form of content. Whether it’s your ‘About Us’ page, product descriptions, blog posts, e-books, infographics, or social media, anything that is consumable on your website is content.
- Auditing and Planning Earned Media Campaigns – Evaluating the previously earned media with that of the current marketing goals is a core part of our digital strategy. It helps us understand where you should channelize your time and resources.
Furthermore, we analyze where your maximum traffic is coming from and rank them according to popularity. The goal is to build up a clear picture of how earned media will help you achieve your business goals.
- Auditing and Planning Paid Media Campaigns – Evaluating the existing paid media in Google Adwords, Facebook, Twitter, etc is a must for every business. It helps our digital strategists figure out ways that would help businesses meet their marketing goals. If you have been continuously spending a lot of money on Adwords, and haven’t seen any significant improvement, then you must refine the approach, or scrap it altogether!
Our PPC experts providing digital strategy consultation in Kolkata have detailed knowledge in paid media campaigns. They always prefer conducting comprehensive A/B testing before running a campaign. We make sure not a single penny of your ad budget is wasted on useless keywords.
So if you are thinking “who provides the best digital strategy consultation near me”, you are at the right place! Our guns are loaded, and we are ready to hit the market with our strategic movements.
Contact ShopizioSupport for A Customized Digital Strategy
Hey, what are you waiting for? Get in touch with us if you have an exciting product launch idea and want a customized digital strategy for the same. We bet our experienced team of digital strategy consultants would cater to all your needs and deliver tangible results real quick!